Core Refusal Reason
The retention of dynamic signage on the first floor of a building within the Eyre Square Architectural Conservation Area (ACA) was refused as it contravenes development plan policies prohibiting upper-floor signage and is considered injurious to the visual amenity and architectural character of the historic civic space.
Decision Maker's Conclusion
- The dynamic signage, by virtue of its location, scale, and design, is deemed incompatible with the character and visual integrity of the Eyre Square Architectural Conservation Area (ACA).
- The proposal directly contravenes Section 11.6 of the Galway City Development Plan 2023-2029, which explicitly prohibits the placement of signage on the upper floors of buildings.
- The retention of the sign would set an undesirable precedent for similar inappropriate signage within a significant historical civic space, leading to visual clutter and the erosion of the unified streetscape.
Cited Policies (CDP)
Zoning Objective CCPolicy 8.2Policy 8.3Policy 8.8Section 11.6DM Standard 11.4.1DM Standard 11.5DM Standard 11.6DM Standard 11.10DM Standard 11.22DM Standard 11.28DM Standard 11.32DM Standard 11.33DM Standard 11.35Policy 2.2Policy 2.4Policy 4.2Policy 6.10Policy 9.5
Decision Document Summary
Atlantic Enterprises Ltd sought retention permission for an 8.17 m² dynamic electronic sign located on the first-floor façade of the Supermacs building at Eyre Square, Galway. The site is situated within the Eyre Square Architectural Conservation Area (ACA), a prominent historical civic space. Galway City Council refused the application primarily because the signage violates specific development plan policies that restrict advertising to the ground floor and protect the architectural heritage of...SOURCE PDFOpen Original
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