Core Refusal Reason
The proposed signage is considered a traffic hazard on a busy regional road and is excessive in scale for its rural location, leading to visual clutter and the loss of protected boundary vegetation.
Decision Maker's Conclusion
- The proposed signage constitutes a significant traffic hazard by diverting driver attention on a high-speed section of the R761 and potentially impeding necessary sightlines for the site entrance.
- The scale of the signs (3m x 3m) far exceeds the development plan standards for rural areas, which typically limit pole-mounted signs to 300mm x 500mm.
- The development would negatively impact the rural amenity and character of the area through visual clutter and the unauthorized removal of roadside boundary vegetation contrary to natural heritage objectives.
Cited Policies (CDP)
CPO 12.67CPO 12.68CPO 12.71CPO 12.73CPO 17.1CPO 17.23CPO 17.35CPO 17.38
Decision Document Summary
Comus Ltd sought retention and planning permission for large-scale signage (two 3m x 3m boards on metal poles) at the entrance of SEK International School in Windgates, Greystones. The site is located in a rural area along the busy R761 regional road. Wicklow County Council refused the application because the signage's excessive scale and location would create a traffic hazard, result in visual clutter within a sensitive landscape, and necessitated the removal of protected boundary hedgerows, co...SOURCE PDFOpen Original
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