Core Refusal Reason
The proposed illuminated flagpole sign would negatively impact the visual amenity and historic character of Baltinglass town centre, setting an undesirable precedent and contravening local planning objectives regarding the protection of the streetscape.
Decision Maker's Conclusion
- The sign's prominent location and modern illuminated nature would dominate the streetscape and detract from the character of the town core and nearby protected structures.
- The proposal is contrary to Objective BALT8 of the Baltinglass Town Plan, which requires development to respect the character, setting, and massing of historic main streets and squares.
- Granting permission would set an undesirable precedent for similar inappropriate development and unnecessarily detract from the visual amenities of Baltinglass Town Centre.
Cited Policies (CDP)
Section 12.7CPO 12.68CPO 12.72BALT8
Decision Document Summary
Lidl Ireland GmbH proposed the installation of a 5.98-metre high, double-sided illuminated flagpole advertising sign at Weavers Square, Baltinglass. The site occupies a prominent position at the entrance to the town centre, an area characterized by historic streetscapes and protected structures. Wicklow County Council refused the application on the grounds that the sign's size and illumination would result in visual clutter, fail to respect the local architectural context, and contravene specifi...SOURCE PDFOpen Original
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