WEB1114/26

PERMISSION & RETENTION The development will consists of • The installation of an illuminated sign on the existing shopfront fascia; • The installation of non- illuminated blade sign perpendicular to the shop front on the existing shopfront fascia; • The retention of the existing roller shutter installed by the previous tenant; • Tall associated site works; This building is located within an architectural conservation area.

Split decision

Core Reason for the Refused Part

The projecting signage and external roller shutter are deemed injurious to the character of the Grafton Street Architectural Conservation Area, creating visual clutter and failing to comply with established shopfront design standards and special planning controls.

Decision Maker's Conclusion

  • The proposed projecting blade sign and the retention of the external roller shutter would negatively impact the visual amenity and sensitive streetscape of the Grafton Street Architectural Conservation Area.
  • The development fails to meet the specific design requirements set out in the Dublin City Council Shopfront Guidelines 2001 and the Special Planning Control Scheme for Grafton Street and Environs.
  • Granting permission for these elements would establish an undesirable precedent for similar developments that detract from the architectural integrity and orderly development of the city's primary retail core.

Cited Policies (CDP)

Dublin City Council Shopfront Guidelines 2001Section 3.3.9 Shopfront Signage of the Special Planning Control Scheme (SPCS) for Grafton Street

Decision Document Summary

This application sought permission for new signage and the retention of an external roller shutter at 42 Grafton Street, Dublin 2, situated within a designated Architectural Conservation Area. The Planning Authority issued a split decision, granting permission for an illuminated fascia sign subject to conditions, while refusing the projecting blade sign and the retention of the roller shutter. The refusal was primarily based on the grounds that these features create visual clutter and contravene...
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